QLEADS.
Lead Generation

Performance That Plays By the Rules.

Lead-to-case conversion rates up to 54%. Cost-per-acquisition guarantees. End-to-end done for you. All inside the compliance framework your regulator already inspects.

Run by Operators, Not Just Agencies

We Run a Regulated CMC Ourselves.

Most agencies running ads for solicitors have never been on the receiving end of an FCA inquiry. We have. We run a regulated claims management company ourselves.

Every campaign we run for clients uses the same compliance posture we run on our own pipeline. Every consent log, every audit trail, every disclosure built the way the regulator wants it, because we've already built it that way for ourselves.

If a method isn't safe enough for our own CMC, it doesn't get used on yours.

Our CMC

Retriever Claim

FRN: 830182

Authorised and regulated by the FCA

Powered by the same QLeads system we sell to solicitors and CMCs.

Why Most Lead Gen Fails Regulated Firms

Cold Lists Are a Liability.

The lead generation industry is full of methods that worked in 2015 and create regulatory exposure in 2026. We replaced all of them.

Bought lead lists

Data scraped from comparison sites. No consent. Half your ad spend chasing duplicates and dead numbers.

Outbound dialler campaigns

Cold-calling regulated consumers is the fastest way to a complaint. The FCA crackdown started here.

Third-party lead aggregators

You're buying the same lead as three competitors. Race to the call, race to the bottom on conversion.

Generic Meta ads

Campaigns set up in an afternoon, no funnel, no qualification. CPLs that look cheap until you call them.

We don't compete with these methods. We replace them.

Done for You, End to End

You Pick Up the Phone. We Do Everything Else.

Most agencies hand you something to do. Brief them, write the copy, upload the creative, build the form. We don't. The only thing on your team's desk is a warm lead, ready to convert.

01

Creative Production

We hire UGC creators, brief them, shoot, edit, and ship. Every asset built in-house, AI-augmented, approval-tracked. No ad libraries or stock footage.

02

Bespoke Funnel

Not just a quiz form on a Wix template. A full landing page with prequalifying questions designed to build trust and filter intent. This is where 1-3% becomes 30-54%.

03

Compliance-First Ad Spend

Every ad reviewed against FCA and SRA guidelines before it runs. Every consent and disclosure baked into the funnel. Audit trail by default, not on request.

04

AI Lead Filtration

Duplicates removed, dead numbers stripped, test submissions blocked. What hits your CRM is real people ready to convert. No noise.

05

Delivery to Your CRM

Leads land in your existing CRM in real time, fully attributed, with consent records attached. Your team picks up the phone. That's it.

Case Study: Housing Disrepair

Housing Disrepair Helpline

10-year operator. Sceptical of every Facebook agency he'd ever tried. Half his ad spend disappearing into autogenerated junk leads.

We ran a 14-day trial. He's now on a full agreement. His words: “It's a no-brainer.”

14-day trial

Full agreement

Junk leads

Eliminated

FCA compliance

Built in

Will Angod, Housing Disrepair Helpline

Case Study: Tenancy Deposit

X15: Tenancy Deposit Refunds

26 days. £100 daily ad spend cap. £2,200 total spend. We were asked: can compounding really work at this budget?

320 deduplicated leads delivered. £6.90 real CPL after deduplication, a fraction of the £21+ Meta initially reported. 5× lead growth across three weeks. CPL fell 20% as the system compounded.

£2,200

Spend

320

Leads

£6.90

Real CPL

Growth

The Numbers That Actually Matter

We Don't Chase Vanity CPLs. We Chase Profit.

Most agencies report Meta's number, the inflated CPL before duplicates and junk are stripped. We report the real one. The number your CFO would put on a P&L.

Real CPL

What it actually costs to deliver a billable lead. Stripped of duplicates, validated, attribution-correct.

Cost per Acquisition

What it costs to acquire a paying case. The metric your bookkeeper cares about.

Profitability

Per-vertical, per-campaign, per-month. We don't take retainers. We get paid when you do.

Risk-Free Trial

14 Days. Beat Your CPA or Full Refund.

We will run your campaign for 14 days. If we don't beat your current cost-per-acquisition, or if you're not happy with the service for any reason, you get every penny back. Guaranteed.

No retainers. No long contracts. Performance only.

Verticals

Built for Regulated Industries.

We've delivered campaigns across the consumer claims sector. Some we've scaled. Some we're scaling now.

Proven (with case studies)

Housing Disrepair
Tenancy Deposit Refunds

We also serve

PCP / Motor Finance
Medical Negligence
Energy Claims
Bank Claims

Vertical not listed? If it's regulated and consumer-facing, we'll likely take it. Talk to us.